MOSCOW, February 14 - RAPSI. Media-Markt-Saturn, Russian subsidiary of Germany's Media-Saturn-Holding GmbH, challenged court refusal to invalidate the Federal Antimonopoly Service's decision regarding advertisement law violation, the court told the Russian Legal Information Agency (RAPSI/rapsinews.com) on Tuesday.
The Media Markt chain store is part of Media-Saturn-Holding GmbH and a trade subsidiary of Germany's Metro Group. In December 2006 Media Markt entered the Russian market to create Media-Markt-Saturn, Media-Saturn-Holding GmbH's Russian subsidiary.
Media-Saturn-Holding GmbH trade turnover amounted to 19 billion euro in 2008.
The Russian subsidiary's 2008 sales volume amounted to 374 million euros.
The hearing date has yet to be set.
The Samara Region Commercial Court affirmed on August 22, 2011, the service's decision to recognize Media-Markt-Saturn's advertising inappropriate. The commercial court of appeals upheld the judgment on December 2011. The company appealed the legal acts.
According to the watchdog, Media-Markt-Saturn advertised its laptops at the DFM radio station; the advertisement was also on air in Voronezh, St. Petersburg, Krasnodar and, Kazan. The advertisement allegedly formed the inferiority complex among those underage individuals who did not have the advertised product.
Additionally, on December 21, 2010, a 100,000 ruble ($3,333) fine was imposed on Media-Markt-Saturn. The watchdog's acts were disputed by the company in court.
